Game Store Simulator is an indie management simulator developed by Pex Entertainment. Players take on the role of a video game store owner who must buy and sell games to make a profit. The game combines business management and driving mechanics, as players must manage their cars to transport goods, manage fuel, and avoid damage on the road. The core gameplay involves buying games at low prices, creatively stocking up, and selling them for a profit. Players can expand their business by hiring workers, upgrading the store, and investing in advertising. The game features a skill tree system that allows for various discounts and increased efficiency.