Island Market Simulator is a multifaceted casual RPG and strategy simulator where you transform a small shop into a thriving island business. The game features a deep economic system where you manage 73 types of goods, monitor market trends to generate profit, and protect your merchandise from local thieves. You're not just a merchant you're also a farmer and artisan, growing 47 types of crops and raising animals like sheep and cows for milk and wool. A workshop allows you to process raw materials into unique handcrafted items to increase the value of your shop. To expand your business, you can hire apprentices to automate everyday tasks or team up with friends in co-op mode.

Island Market Simulator is a cooperative simulation game in which the main goal is to build a large-scale commercial network in the middle of the ocean. Interaction with the audience is strictly tied to social classes, forcing merchants to adapt to the demands of the rich, the middle class, and the poor. The storylines are closely intertwined with mysticism, allowing you to encounter alien visitors, a witch, or Pinocchio, whose presence generates a 20 percent chance of a deal being reversed. Completing faction assignments shapes political balance, opening access to allies like Jack Parrow or Rapunzel. In the event of complete bankruptcy, a mysterious skeleton comes to the rescue, saving the enterprise from inevitable collapse.