Beauty Store Simulator v1.0.4 (upd.17.04.2026)

Beauty Store Simulator invites you into the colorful, fast paced world of retail cosmetics, where your customer's perfect lipstick shade is only as far as your ability to keep shelves stocked. Developed by NovaraGames and published by PlayWay S.A. for release in 2026, this casual indie simulation game puts you behind the counter of a small beauty shop with big ambitions. You start with a modest selection of products, a few loyal customers, and the dream of becoming the neighborhood's go to destination for skincare, makeup, and fragrance. The latest version of the game introduces a supplier negotiation system where you can unlock exclusive brands and limited edition products by building relationships with distributors.









